Looking for the perfect Christmas gift for the children in your life? Amazon has got you covered with its annual Top Ten Toys list, featuring popular family favourites such as Hasbro’s Play-Doh Pizza Delivery Scooter Playset, the LEGO Star Wars Imperial Star Destroyer Starship Building Toy, and Snackles surprise plushies by Zuru. Each toy is carefully selected by Amazon experts, has 4-star customer reviews or higher and is inspired by trending toys that are set to spark joy suitable for any age, interest or budget.
You can view the full selection at amazon.co.uk/toptentoys2024.
Amazon’s Top 10 Toys list (in alphabetical order)
The Top 10 Toys list has a wide selection of quality products for children, with products starting from £9.99.
1. Asmodee Blue Orange Taco Cat Goat Cheese PizzaCard Game
A family favourite in recent years, the Asmodee Taco Cat Goat Cheese Pizza card game has grown in popularity thanks to its lightning-quick format that challenges reflexes, speed and observation. A perfect stocking filler for children aged 8+, there’s fun to be had for all the family with up to 8 players per game with this great value card set.
2. Hape Marble Run Construction Toy Made of FSC Wood, Marble Run from 3 Years
This hands-on wooden construction set combines building, problem-solving and critical thinking skills, as children are encouraged to figure out how to make their marbles run smoothly in building their very own Hape Marble Run.
3. Hasbro Play-Doh Pizza Delivery Scooter Playset, Kids Arts and Crafts
Children get the chance to picture themselves as pizza chefs or delivery drivers with this fun Play-Doh Pizza Delivery Scooter Playset by Hasbro, which encourages children to experiment with colours, and shapes, as they imagine real-life scenarios and dive into the storytelling element of this playset.
4. Lego Star Wars Imperial Star Destroyer Starship Building Toy
Fans of the epic Star Wars universe will relish the chance to build their very own Imperial Star Destroyer vehicle, immersing themselves in a galaxy far, far away. This challenging yet engaging set provides the ultimate satisfying task for all the family over Christmas.
5. Lexibook Disney Stitch - Stitch Electronic Diary with included pen and notebook
Every family’s beloved Disney character is back, this time in the form of one cool gadget with the Stitch Electronic Diary that allows children to share their thoughts and doodles in private, due to its secret password feature. Its sound effects and light-up functions add an interactive and engaging element to this notebook.
6. MGA Rainbow High Watercolour & Create DIY Fashion Doll with Washable Watercolours and Tie-Dye Kit
Unleashing their creativity using washable colours and a tie-dye kit, this DIY set by MGA is the ideal gift for children who love both fashion and art. Since the designs can be washed off, this toy offers endless possibilities and keeps the player experience fresh, meaning kids will never be bored over the Christmas period.
7. Simba SCREAMERZ Babbling Bear
This interactive and expressive toy is full of babbling screams and unexpected reactions that are guaranteed to make children laugh. Perfect for sharing laughs with friends and family, this Simba SCREAMERZ is a hit during playdates and group play.
8. SpinMaster Gabby’s Dollhouse, 15-Piece Rainbow-Themed, Celebration Doll’s House
Fans of children’s TV show Gabby’s Dollhouse now have the chance to recreate their favourite scenes or invent their own adventures with this dollhouse that comes with 15 pieces, as well as its own characters and accessories. With Gabby’s Dollhouse, SpinMaster are once again proving themselves as leaders in interactive play and high-quality children's products.
9. SpinMaster Hatchimals Alive, Mystery Hatch Pufficorn
Children can delight in the surprise of uncovering which Pufficorn they receive with this Mystery Hatch Pufficorn plush by SpinMaster. This new magical friend will tap into children’s love of fantasy worlds this Christmas.
10. Zuru Snackles, Series 2, Random Assortment, Surprise Capsule Plush
The element of surprise is one of the factors that makes unwrapping a toy so thrilling, and the random assortment of Zuru Snackles’s Series 2 collectables is what makes them a favourite amongst children and desirable this Christmas. Never knowing which plushie they’ll get keeps the act of gift-giving fun and engaging.
Customers can shop these hand-picked toys plus many more on Amazon to find the perfect gift, with fast, convenient delivery in the lead up to Christmas.
How Amazon is supporting families in need this Christmas
This Christmas, Amazon will donate hundreds of toys from the must-have list to families supported by The Multibank charity. These toys will be delivered on the back of an iconic childhood toy – a life-size toy train, which will tour the UK in the lead up to Christmas stopping off at Multibank sites including Felix’s Multibank in London, The Big House Multibank in Scotland, Cwtch Mawr Multibank in Swansea, and Brick-by-Brick Multibank in Wigan.
Co-founded by former Prime Minister Gordon Brown and Amazon in 2022, Multibanks take surplus products donated by businesses and give them to families in need. So far, the initiative has donated more than three million items to help over 400,000 families experiencing poverty.
"Our Top Ten Toys list has something for all ages, interests and budgets, making it easier to find that perfect gift this holiday season. With thousands of glowing customer reviews, people can shop with confidence, knowing that our Top Ten Toys list offers the latest in fun and entertainment", said Matthew Redfearn, Toys Category Leader at Amazon UK. "We are so pleased that we will once again deliver toys to families in need as part of the Multibank initiative, and with more charities involved this year it’s full steam ahead to help more children discover the joy of toys.”
Shane Dorsett, Chief Operating Officer at The Felix Project added, “Redistributing such sought-after items to families will not only be transformational for a child on Christmas Day, but should also alleviate some of the pressure parents and carers feel to spend money they don’t have, helping to bring joy and make a huge difference. We recently found 1 in 4 Londoners regularly struggle to feed their families, but its not just food, it is all of life’s necessities. That is why earlier this year, The Felix Project, with support from Amazon, was delighted to open Felix’s Multibank.”
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