Amazon’s Black Friday Week is here, with hundreds of thousands of deals going live every day until 11.59 pm on 2 December. Customers can shop Amazon’s best prices of the year so far from popular brands across all categories, including LEGO, OURA, KitchenAid, Elemis, and Le Creuset.
Looking for shopping inspiration? Check out the list of great deals from a variety of categories below, find out everything you need to know about Black Friday Week, then visit Amazon’s Black Friday page to shop the deals and learn more.
Amazon’s Black Friday Week deals
Amazon Devices: Customers can save up to 58% on Amazon devices including Echo Dot, Blink camera, Ring Video Doorbell, Amazon Fire HD 8, Fire 7 Kids Tablet, Kindle, eero and Fire TV.
Ring Devices: Enjoy up to 40% off select Ring doorbells, including the all-new Ring Battery Video Doorbell and our lowest price ever on Battery Video Doorbell Plus. Plus, you can save up to 50% on Ring’s Security Cameras, including the popular Ring Indoor Camera.
Amazon Fashion: Customers can save up to 40% on selected products from Levi's, up to 35% on selected products from Puma, up to 30% on selected products from Swarovski, and more.
Grocery: Between 21 November and 2 December, Prime members can save up to £20 on their £50 Co-op on Amazon shop, up to £20 off their £80 Iceland on Amazon shop, and £25 off their £100 Morrisons on Amazon shop. All customers can save up to 25% on coffee from JDE, chocolate from Mars, beverages from Coca-Cola, cooking ingredients from Heinz, and more.
Amazon Private Brands: Customers can save up to 30% on Winter Wear from Amazon Essentials and up to 25% on The Drop.
Amazon Resale: Amazon Resale puts returned products back on sale, offering savings on a wide selection of quality used, refurbished, or open-box products from your favourite brands. Amazon customers can enjoy discounts on selected Amazon Resale products with 20% off from now until 28 November. The discount will be deducted automatically at checkout after selecting the delivery address (terms apply).
Baby: Save up to 30% on a selection of car seats from Maxi-Cosi and up to 30% on feeding products from Tommee Tippee.
Beer, Wine & Spirits: Save up to 30% on Fris Vodka, Brockmans Gin and Guinness Draught Nitrosurge.
Beauty: Save up to 50% on skincare from brands including CeraVe, NIVEA and L'Oreal Paris. Save up to 45% on fragrances by Calvin Klein, Ghost, Cacharel and more. Save up to 40% on make-up brands including Maybelline, Real Techniques and Rimmel.
Everyday essentials: Discover savings on thousands of everyday essentials including products from top brands such as Finish, Tassimo and Gillette.
Furniture: Save up to 25% on a selection of living room, bedroom, and home office furniture and mattresses from Silentnight, Starlight Beds, Malouf, and more.
Kitchen: Save up to 30% on floor care, air fryers, electrical cookware and coffee machines from Ninja, Tefal, Philips, Shark, Vax, De’Longhi, and more.
Home: Save up to 25% on a selection of products from SodaStream, Tefal, Philips Hue, and more.
Major appliances: Save up to 30% on large appliances from brands including Samsung, AEG, and Fridgemaster and up to 30% on small kitchen appliances including Samsung and Hisense.
Personal care appliances: Save up to 45% on electric toothbrushes including Oral-B and Philips. Save up to 35% on shaving and hair removal from Philips, Braun and more. Save up to 30% on haircare appliances from ghd, Remington and more. Save up to 30% on medical and massage appliances from Omron, Beurer, and more.
Pets: Save up to 35% on pet food from Lily’s Kitchen, Felix and Pedigree, on healthcare from Frontline, on toys from Nylabone and Chuckitt, and more of your favourite pet brands.
Toys: Save up to 25% on toys from LEGO, Mattel, Hasbro and many more. Save on gifts from your favourite characters including princesses, family favourites, superheroes and the biggest kid’s blockbusters.
Entertainment offers for Black Friday Week
Try Amazon Music Unlimited: For a limited time, customers who haven’t tried Amazon Music Unlimited can get three months free, with access to more than 100 million songs, top podcasts, and one audiobook each month from Audible’s unparalleled library, ad-free, on-demand, and in high-quality streaming audio. In addition, customers who already subscribe to Amazon Music Unlimited can upgrade to a Family Plan and receive two months free. More info can be found at amazon.com/music/unlimited.
Find your next podcast obsession with Wondery+: Elevate your podcast listening with Wondery+. Podcast fans who haven’t tried Wondery+ can get 3 months free of exclusives, early access and ad-free listening to hundreds of shows. Whether you're a fan of Morbid, Cat in the Hat, Armchair Expert, Dr. Death or ‘Tis The Grinch Holiday Podcast, Wondery+ has something for everyone.
Prime Video: Between 29 November and 2 December, all customers can get up to 50% off great movies and TV shows to buy through Prime Video including Furiosa: A Mad Max Saga, MaXXXine, Kingdom of the Planet of the Apes, The Bikeriders and all seasons of House of The Dragon. Starting 15 November, a broad selection of popular movies are also available to rent from as little as £1.99 exclusively for Prime members, including Bad Boys: Ride or Die – Bonus X-Ray Edition, A Quiet Place: Day One and The Fall Guy.
Audible Premium Plus: From now through 21 January, new members can enjoy 3 months of Audible Premium Plus for £0.99 per month (renews automatically at £7.99/month thereafter, terms apply) on Amazon and Audible. Your membership grants you a monthly credit to select from bestsellers and new releases, plus unlimited access to thousands of captivating Audible Originals, audiobooks, podcasts, and more from the Plus Catalogue.
Black Friday Week Show
Some of the great deals are featured on the Black Friday Week Show, hosted by Rylan and broadcasting on Amazon’s UK Instagram every day. The show features Olympian Adam Peaty, broadcaster Clara Amfo and Strictly star Stacey Dooley. Watch the show on @amazonuk.
More ways to shop and save this Black Friday Week and beyond
Enjoy extended returns: For the 2024 festive season, most items purchased between 1 November and 25 December can be returned until 31 January 2025, taking the stress out of festive gifting.
Find personalised deals: Amazon makes it easy for customers to find deals they’re interested in with personalised recommendations. This holiday season, customers can see customised deals lists, including “recommended deals for you”, “deals related to your lists”, “4+ star deals for you” and “deals related to items in your cart”.
Shop small, save big: More than half of all physical product sales on the Amazon store in the UK are from independent selling partners, most of whom are small and medium-sized businesses. This Black Friday Week, customers can shop great deals on a wide selection of products from small businesses across the UK.
Discover the latest deals: Amazon's Black Friday Week will feature a variety of deal types, including limited-time WOW! Deals from top brands with new offers dropping daily, a curated Top 100 Deals list featuring popular brands, and Lightning Deals that run across categories throughout the event with limited quantities available on a first-come, first-served basis.
Ask Alexa: Customers can get personalised deal notifications from Alexa when eligible items within their Wish List, Basket, or Save for Later go on sale, and can keep an eye on personalised deals throughout the season by saying, “Alexa, what are my deals?” They can also ask Alexa to make the purchase when a deal is available by saying, “Alexa, buy it for me.”
Explore all delivery options: Make life easier with fast, free delivery on millions of items included with a Prime membership and choose the delivery option that best suits your needs during Black Friday Week. Prime members in the UK receive unlimited fast, free One-Day Delivery on millions of items across all categories, with Same-Day Delivery available on over a million items in more than 80 towns and cities across the UK (minimum order values apply). You can also select free delivery to Amazon Lockers or Counters, or choose a delivery day preference with Amazon Day.
Great value, year-round: Alongside great Black Friday deals, Amazon works hard to provide low prices for customers throughout the year. A recent analysis from Profitero revealed that Amazon offers the lowest online prices compared to 18 major UK retailers.
Discover more news and updates about Black Friday Week 2024.