Delivery is getting even faster for Prime members as Amazon announces it is on track to deliver at its fastest speeds ever for Prime members globally in 2024, with more of our total items arriving the same or next day than ever before.

In the UK, Same-Day Delivery is available for millions of products in 81 towns and cities, with Aberdeen, Middlesbrough, and Plymouth the most recent additions. Prime members across the UK can enjoy free Same-Day deliveries on a wide selection of products, including items from Amazon brands and independent local businesses, with the number of items delivered Same-Day doubling since 2023.

We know Prime members love being able to order a huge range of products with fast delivery that they count on, and that’s why we’re continuing to innovate and invest to further accelerate delivery speeds across the country. For example, Amazon announced earlier this year that it is investing more than €700 million in robotics and AI-powered technology in its European fulfilment centre network between 2019 and the end of 2024 to enhance the customer and employee experience. The new technologies support employees in their roles, providing them with a safer work environment and upskilling opportunities. At the same time robotics and AI-powered innovation improve price, selection, and convenience for our customers, while also reducing packaging materials.

Across the UK, some of the most popular items ordered by Prime members for Same-Day Delivery, include plastic-free water wipes in London, Amazon Fire TV Sticks in Manchester, ink cartridges in Swansea, and hydrating serum in Nottingham. The latest order placed in the UK and delivered on the same day so far this year was to a customer in Leeds, who ordered silicone chocolate bar moulds and pistachio spread at 8:30pm, and had them before 10pm.

Millions of Amazon packages have already been delivered by electric cargo bikes across some of the UK’s biggest cities including London, Manchester, Glasgow, Belfast and Norwich.

Same-Day is Amazon’s fastest delivery speed, allowing Prime members to shop millions of products and receive their order conveniently at home, or at a pickup location for no extra cost. To find items eligible for Same-Day Delivery, customers can look for items marked ‘Today by 7pm,’ ‘Today by 10pm,’ or ‘Tomorrow by 1pm’, depending on the time the order is placed, on product detail pages on both the Amazon app or website.

Developing more sustainable deliveries

We have thousands of electric delivery vans on the road across Europe, including more than 1,000 electric delivery vans in the UK and six micromobility hubs in four locations (London, Manchester, Croydon, and Glasgow), which enable millions of deliveries on foot or using electric cargo bikes. In 2023, Amazon and its delivery partners delivered more than 50M packages in the UK and Ireland using electric and manual vehicles, such as electric vans, e-cargo bikes, and pushcarts.

Some of the most popular items delivered Same-Day with Prime in the UK

An infographic  showing the most popular items delivered Same-Day with Prime

Make life easier with fast, free delivery on millions of items included with a Prime membership and choose the delivery option that best suits your needs. Prime members in the UK receive unlimited fast, free One-Day Delivery on millions of items across all categories, with Same-Day Delivery available on over a million items in more than 80 towns and cities across the UK (minimum order values apply). You can also select free delivery to Amazon Lockers or Counters, or choose your preferred delivery day in checkout.

Prime is savings, convenience, and entertainment all in a single membership. More than 200 million paid Prime members around the world enjoy access to Amazon’s enormous selection, exclusive savings, exceptional value, and fast, free delivery, including exclusive shopping events, early access to deals, as well as grocery savings, movies, books, games, and more. In the UK, anyone can join Prime for £8.99 per month or £95.00 per year at amazon.co.uk/prime.

Students and young adults aged 18-22 can get 50% off Prime in the UK, with a 6-month trial at no cost and £4.49 per month / £47.49 per year thereafter at amazon.co.uk/joinprime1822.

For more information about Prime, visit amazon.co.uk/prime

Disclaimer: Same-Day Delivery is subject to availability. Cut off times and T&Cs apply. Please see the product detail page when ordering for further details.