Amazon’s Prime Big Deal Days is now live until 23:59pm on 9 October. For 48 hours, Prime members can enjoy big savings across hundreds of thousands of deals. This includes popular brands like ghd, Philips, Bosch and Oral-B as well as some of the lowest prices of the year so far on selected products from top brands like Le Creuset, Hoover and Playmobil.

Want in on exclusive deals and great savings for Black Friday 2024? Joining Prime couldn't be easier.

If you’re not a Prime member yet, you can join at amazon.co.uk/primebigdealdays to shop exclusive deals from today and benefit from fast, free delivery.

To celebrate Prime Big Deal Days, Olympic medallists Dina Asher-Smith and Zharnel Hughes were recruited as Amazon’s speediest delivery duo to star in a funny short film and compete to complete the fastest Prime deliveries to delighted customers. Earlier this year, Amazon announced it had set a new personal best (PB) for Prime members in the UK by delivering its fastest order within 75 minutes.

Olympic medallists Dina Asher-Smith and Zharnel Hughes pose on a track holding Amazon packages
Photo by Mikael Buck / Amazon Prime

It’s easy to discover great Prime Big Deal Day deals across every category at Amazon. Check out the list below and visit the Prime Big Deal Days page to shop the deals and find out more.

Shop deals now

Check out some of the deals and promotions going live throughout Prime Big Deal Days:

  • WOW! Deals: Prime members will get exclusive access to limited-time WOW! Deals from top brands, including Ninja, BaByliss and LEGO, with new deals across categories dropping every day throughout the event.
  • Prime Video: Prime members can enjoy savings of up to 60% on selected Prime Video titles, including Dune: Part Two, Challengers, The Garfield Movie (2024), and Ghostbusters: Frozen Empire.
  • Amazon Music: Try Amazon Music Unlimited: For a limited time, customers who haven’t tried Amazon Music Unlimited can listen free. Non-Prime members can get access to three months free, and Prime members can get four months free, with access to more than 100 million songs and top podcasts ad-free, on-demand, and in high-quality streaming audio. In addition, customers who already subscribe to Amazon Music Unlimited can upgrade to a Family Plan to receive two months of that upgrade for free. More info can be found at amazon.com/music/unlimited.
  • Private Brands: Prime members can save up to 30% on Amazon Essentials and up to 25% on The Drop, where you can shop a selection of wear-on repeat pieces that build the base of your wardrobe.
  • Amazon Fashion: Prime members can save up to 30% on selected styles from Pepe Jeans, Swarovski, Boss, Tommy Hilfiger and more.
  • Amazon Resale (formerly known as Amazon Warehouse): Prime members get 30% discount on a selection of returned products at checkout from 08/10/2024, 12:00 am to 09/10/2024, 11:59 pm. The discount will be deducted automatically at checkout after selecting the delivery address. This offer cannot be combined with other promotional offers. More information here.

More deals going live across Prime Big Deal Days

  • Baby: Save up to 30% on a selection of car seats from Maxi-Cosi and up to 30% on feeding products from Tommee Tippee.
  • Beer, Wine & Spirits: Save up to 30% on Beers, Wine and Spirits including up to 30% off on Lagavulin 16 Single Malt Scotch Whisky, Brockmans Gin and Guinness Draught Nitrosurge
  • Beauty: Save up to 50% on Skincare from Garnier, CeraVe, Elizabeth Arden & more. Save up to 50% on Haircare from REDKEN, Bed Head by TIGI, Wella Professionals and more. Save up to 40% on Make-up including Maybelline, Rimmel, Urban Decay and more.
  • Furniture: Save up to 20% on a selection of living room, bedroom, children’s furniture and mattresses from Silentnight, Starlight Beds, Lassic and more.
  • Grocery: Save up to 25% on coffee from JDE, chocolate from Mars, beverages from Coca Cola, cooking ingredients from Heinz, and more.
  • Kitchen: Save up to 30% on floorcare, air fryers, electrical cookware and coffee machines from Ninja, Tefal, Philips, Shark, De’Longhi and more.
  • Home: Save up to 25% on a selection of products from SodaStream, Tefal, Philips Hue, and more.
  • Major Appliances: Save up to 30% on large appliances from brands including Samsung, AEG, and Fridgemaster and up to 30% on small kitchen appliances, including Samsung and Hisense.
  • Personal Care Appliances: Save up to 45% on electric toothbrushes from brands including Oral-B and Philips. Save up to 35% on Shaving and Hair removal from Philips, Braun and more. Save up to 30% on haircare appliances from ghd, Remington and more. Save up to 30% on Medical and Massage appliances from Omron, Beurer and more.
  • Pets: Save up to 30% on pet food from Lily’s Kitchen, Felix and Pedigree, on healthcare from YuMOVE and Frontline, on toys from Nylabone and Petface and more of your pet favourite brands.
  • Toys: Save up to 25% on toys from LEGO, Mattel, Hasbro and much more. Save on gifts from your favourite characters from Disney Classics, Harry Potter, Gabby’s Dollhouse and Star Wars.

Ways to shop & save this Prime Big Deal Days

  • Sign up for Prime to get a wide range of benefits: Prime keeps getting better, with fast, free delivery on millions of products, access to exclusive deal events, and an array of additional entertainment, grocery benefits and discounts. Become a Prime member today to save during Prime Big Deal Days and enjoy benefits year-round.
  • Discover the right deal for you: Customers can browse personalised recommendations including “Deals you might like”, “Deals for you”, and “Deals related to items you saved”.
  • Explore Rufus, a new generative AI-powered conversational shopping assistant: Shopping is made easy with Rufus, Amazon’s generative AI-powered conversational shopping assistant —from finding deals to selecting the perfect gift to answering shopping questions, Rufus helps customers make more informed shopping decisions.

Next, find out everything you need to know about Amazon Prime Big Deal Days